Public Relations (PR) Manager - Tokyo / Japan BW10140938

Tuesday 2 December 2014

Public Relations (PR) Manager - Tokyo / Japan BW10140938

This position is based in Tokyo, Japan.

Responsibilities:

· Build a solid base of media contacts and third party influencers.

· Creatively think and rollout unique, smart and fresh organic story ideas.

· Some responsibility for translation, verification and distribution of company B2B and B2C press releases and other materials.

· Organize and participate in travel related media events, representing my client (but not as spokesperson) to establish valuable media relationships.

· Drive and contribute to social media initiatives.

· Identify and execute PR opportunities for my client in print, radio, TV and online media channels.

· Actively participate in intra-regional PR projects and assignments.

· Maintain a forward editorial schedule for all company PR materials and activities within the Japan market.

· Writing press releases and other articles.

· Regular screening of web site content quality.

· Make recommendations and support content projects including but not limited to site re-design, special promotional pages, and site localization.

· Translation work as required.

· General site improvement activities.

· Regular reporting of PR activities and results to the regional team (which may or may not be limited to weekly summary of clippings generated, contact reports, and etc).

· Strategic recommendations based on and up to date knowledge of the media landscape within the Japanese travel industry.

· Report on competitor activities and identify media trends.

· Liaise between hotels and the media to maximize media relations opportunities.

Requirements:

· Japanese National.

· Bachelor's Degree.

· Excellent communication skills.

· Excellent English and Japanese language communication skills.

· Experience working in PR at a multinational organization preferred.

· Agency and/or hotel PR experience is desirable.

· Strong interest in travel and technology, with knowledge of the online environment, social media savvy.

· Ability to self-manage, multi-task and communicate effectively within the regional team as well as with external agencies and individuals.